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The Story of


In 2020 Andreas Martin from the Berliner Weiße Brewery Schneeeule in Berlin and Jann von der Brelie from Weisse Elster Biere in Leipzig decided that it was time for a collaboration project. After years of playing DND together they found ANALOG. would be a perfect name for a new line of classical yet modern beers – high drinkability and loads of aroma were the goals.

With Sam Derby they found a brewer with experience and passion who joined the project.

Artist David Eberhardt (kgullholmen illustrations) from Leipzig was responsible for the design.

In December 2020 the first two recipes went into production at Brewdog brewery Berlin and the Brewery was launched in January 2021.

Hazy Pale Ale and DDH DIPA will be sold in 440ml cans and are available via Schneeeule and Weisse Elster.

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